Copywriter
Tesla
Tesla is a leading brand in electric cars. Problem: Older generations thinks that it's too new and too futuristic Target: Upper middle class that worries about feeling left out. Strategy: Peter Westberg Copy - Peter Westberg Art Direction: Claudia Arriaga
Tesla is a leading brand in electric cars. Problem: Older generations thinks that it's too new and too futuristic Target: Upper middle class that worries about feeling left out. Strategy: Peter Westberg Copy - Peter Westberg Art Direction: Claudia Arriaga
Tesla is a leading brand in electric cars. Problem: Older generations thinks that it's too new and too futuristic Target: Upper middle class that worries about feeling left out. Strategy: Peter Westberg Copy - Peter Westberg Art Direction: Claudia Arriaga